The Brand Shop

Semi-custom branding that fits your budget and dreams.

Ready to increase your impact online?

We believe that every business should have the tools to craft an authentic, beautiful brand.

But let’s be real—when you’re in the first few years of launching your business, you don’t always have the budget for a full custom brand with all the bells and whistles.

You need a cohesive brand that communicates your business mission and goals... but if you’re honest with yourself, your design skills aren’t exactly where those dolla-dolla-bills are being made! And no matter how many ways you reorganize that spreadsheet, a full custom brand doesn’t fit in your budget.

And guess what?

That’s okay!

We want to equip you with a ready-to-go branding package so you can easily craft your brand message, increase brand awareness, and drive new business. We’re giving you an all-inclusive pass to reach for those twinkling stars.

Here’s everything you get with a semi-custom brand from Spruce Made:

  • 1 Logo

  • 1 Secondary Logo

  • 1 Brand Mark

  • 2 Patterns

  • 1 Customized Color Palette

  • Font Pairing

STEP 1

Select the character that best matches your brand. In the checkout process, you’ll share about your business, any specific colors you want, and your business name. We’ll then whip up some design magic and customize your character brand!

STEP 2

We’ll send you the first round of proofs in 5-7 business days. You can provide feedback on your name and color palette. The logo, patterns, and fonts are ready-to-go and are finalized aspects of the character brand you choose (no customization).

Each template costs $349 and includes everything listed above.

The Literary Brand Release

Crafted by Spruce Made, the Literary Brand Release is inspired by strong literary characters who have shaped and inspired women throughout history to step into their dreams. Each woman is a risk taker, has a bold personality, and walks out her story with refined elegance. Let your brand be a reflection of strong, literary characters who seek beauty in their world, are rooted in integrity, and are always up for an adventure!